Nutrition

At the core of our product strategy, is our ‘For Better’ Nutrition pillar, representing TCP’s commitment to product stewardship and integrating sustainability throughout the product lifecycle. The ‘For Better’ Nutrition pillar emphasises expanded access to nutrition by offering affordable, nutrient enriched products and developing solutions based on consumer insights. It also reinforces our emphasis on transparency in nutritional information and our adherence to high standards of product quality.

Translating the intent embodied in the ‘For Better’ Nutrition pillar into guidance for strategy and action is the ‘For Better’ Nutrition policy. This policy is shaped by established nutrition science, global as well as national dietary recommendations. It provides a framework that steers innovation, our strategic decisions and initiatives, and helps us respond to evolving consumer preferences in ways that enhance their experience of our products. Further, the policy contains guidelines on ingredients, nutrient thresholds, and the nutritional claims we can make. Beyond helping us enhance the nutritional value of our portfolio, the policy also supports transparent communication of product benefits to consumers.

The ‘For Better’ Nutrition policy, built around five core principles, collectively underpin our efforts to contribute to the health and nutrition of Indians across the country.

Reducing Sugar: Reduced sugar in identified ready to drink beverages in the portfolio by 40% in the last 2 years and a total of ~3150 tons of sugar is eliminated from the portfolio since the start of the journey in 2024.